6 Questions To Ask Museum Exhibit Designers

Here’s a short list of questions that can help you get a sense of whether an exhibit designer might be a good partner for your museum’s next project:

1) How do you prototype exhibits?

Every aspect of an exhibition, including labels, can be tested out with visitors before the “final” version is produced. This does not have to be a horribly expensive or time-consuming process. As a matter of fact, masking tape, markers, and cardboard can go a long way in creating simple prototypes.

Avoid anyone who says things along the lines of: “We test out everything in the shop...” or “ We don’t need to prototype, because our stuff never breaks.” You need to turn real visitors loose on exhibit prototypes to avoid the dreaded “I never thought they would do that with our exhibit!”

You can find a free downloadable article on the exhibit prototyping at the POW! Website.



2) What’s your favorite exhibit?

If your response to this question is either a blank stare or a glib sales pitch --- RUN! Ideally, the designer can report on why specific aspects of an exhibit component or entire exhibition interested them or moved them in some way.

For example, I loved a large-scale interactive based on one of the scenes from a children’s book by William Steig. There were magnet-backed creatures and plants that multiple visitors could move around a room-sized jungle scene. This was part of a larger exhibition of Steig’s drawings in a normally “hands off” museum, The Jewish Museum in Manhattan. It was clear through this area, and a few others in the Steig exhibition, that the designers wanted to provide some colorful, open-ended experiences for families.



3) Will you let us directly pay subcontractors?

Money changes everything, doesn’t it? The financial aspects of your exhibit process should be as transparent as possible. The best designers allow you to see “the books” so you can be assured that the maximum amount possible of your project resources are being spent on items that will show up in your exhibit galleries.

Beware of too many miscellaneous fees or excessive charges for things like FedEx and faxes. It is reasonable for any designer to cover their overhead charges, but it is just as reasonable for you to ask to contract directly with specialists serving as subcontractors to avoid excessive “markups”.



4) Can we use green materials?

No, I don’t mean Kiwi Corian! Your exhibit designer should have an increasing familiarity with environmentally friendly materials. Even if your potential design partner is not a “green expert”, they should be willing to work with you to create designs, and employ solutions, that are “green.”

A great resource is the greenexhibits.org website.



5) Have you ever worked in a museum?

While this is not a complete deal-breaker, a design solution from someone who has actually had to fix an exhibit after 600 fifth graders have pummeled on it carries a lot more weight with me than a beautiful computer rendering from a recent design school grad.

Don’t be afraid to ask practical questions like, “How will this work with large school groups?” or “Will this computer interactive automatically reboot if it freezes up?”



6) Who are some of your repeat customers?

At the end of every crazy exhibit project and installation, after everyone has had a few days to obtain the requisite amounts of food, sleep (and showers!) you ask yourself an important question: Would I ever work with (fill in the blank) again?

The people whom you continue to work with, and who continue to work with you speaks volumes about your work ethic and the ability to get the job done. The mark of a great museum exhibit designer is how they overcome unexpected challenges related to timing or finances or the other hundreds of things that could cause a project to become unhinged.



What are some of the questions you ask potential design partners? Feel free to comment below!

Or better yet, contact me so we can start working on YOUR next project!

The End of Human Body Exhibitions?

This article from the LA Times reports that the California State Assembly voted 50 to 4 to approve legislation to ensure that the people whose remains are on display consented to be part of such exhibits.

Generally the bodies are dissected and preserved in a process called plastination. "Although plastination was intended to advance medicine and science, many entrepreneurs are using plastination to make outrageous profits by dissecting, mutilating and parading unwilled bodies around the world and in our state," the bill's sponsor, Assemblywoman Fiona Ma (D-San Francisco), said during Assembly debate. "Asking for consent and verification is not too much to ask."

Presumably, the Assembly's concerns arise from allegations that the "provenance" of bodies from China used in some human body exhibitions can not be adequately verified.

Personally, I found the traveling Body Worlds exhibition fascinating, if a little creepy. However, no matter what your feelings about the particular content of certain exhibitions, should governments really be determining whether a museum should present a particular exhibition or not?

Exhibition Design: Why Your Project Costs Too Much

I've just gotten the details on another RFP that I've been short-listed on. Whoopee!

Unfortunately, my enthusiasm has waned now that the actual exhibition scopes and budgets have been released.

I'm all for inexpensive exhibits and production budgets that are frugal, yet allow for creativity. (There's a reason I edited The Cheapbooks for ASTC!)

That being said, it is clear from following the time and money trails backward, that a large part of the client's funding that could have gone into "hard goods" (that is to say ACTUAL EXHIBITS) instead were frittered away on fancy master plans and consultants.

Let me pause the blog to state "THE EMPEROR HAS NO CLOTHES!"

Clearly, every exhibition project needs money and often fundraisers and consultants to help raise that money. But you have to wonder when the majority of a project's funds go into overhead, consultants, fancy fundraising packets, etc. rather than the exhibits and programs for visitors.

If you want great exhibits, spend your time and money on the exhibits!

The RFP Issue of NAME's Exhibitionist

I'm the Guest Editor of the most recent issue of The Exhibitionist
(The National Association for Museum Exhibition's twice-yearly professional journal.)

The theme of the issue is RFPs (Request For Proposals.) How did I end up guest editing an issue of The Exhibitionist about RFPs?!?! I can’t stand most of the paperwork associated with the exhibits process – a lot of it seems devised by lawyers and bean counters to thwart creativity and excellent end products, not encourage them.

However, one thing that motivates me even more than my distaste for paperwork is the need to finish a project once it gets started. From the very start of the four years I served on NAME’s board, I kept hearing about a mysterious, unfinished document called “The RFP Cookbook.” I came to understand that over nearly 10 years some of NAME’s, and the museum field’s, most thoughtful and creative practitioners had been writing, re-writing, and trying to assemble this definitive tome regarding RFPs.

Well, for various reasons, The RFP Cookbook never seemed to be able to get off the ground, and frankly, after hearing about it for four years, I wanted to help pull the project together or drive a stake through its heart. After my fellow board members took the sharpened stick out of my hands, I became a somewhat reluctant, at least initially, editor of this collection of practical articles about the many facets of the RFP process.

I found during the editing, and reading and re-reading of the articles, that the RFP process can help focus fuzzy ideas and create excellent collaborative teams. However, like many other steps along the exhibition path, the RFP process can be handled poorly or adroitly. Often having complete information and being able to benefit from the experiences of peers makes the difference. 

Even if you aren't already a member of NAME (hint, hint) check out the downloadable examples. You never know when YOU might be called upon to put together an RFP!