Popular But Not Good (PBNG)

At a restaurant in Pittsburgh recently, the waitress described some items as "popular" and others as "good."  There was something about the way she used those words that made me want to dig a little deeper into her descriptions when we were actually ready to order.

It soon became clear that most of the "popular" items at this particular restaurant were actually mediocre.  In some cases, the waitress wasn't even sure why people kept ordering those particular items over and over again.  (The waitress was kind enough to suggest an off-menu combination of a veggie tempura taco with added shrimp that was awesome!)

Being that I was dining with fellow museum folks, I couldn't help remarking that there are also many things in museums, or in museum practice, that are "popular" but not "good" (or PBNG for short.) One example of PBNG is the continued, and often thoughtless, recycling of old exhibit warhorses (especially inside Children's Museums) like mini grocery stores or dig pits. Piles of wooden blocks thrown onto a table are not a smartly designed building exhibit!  (I've written previous posts about why grocery store exhibits are not just bad for museums, but bad for the planet.)

It's not that these types of exhibits are inherently bad, or can't be done in creative ways, but the basic frameworks just seem to attract clichéd ideas and lazy design approaches.

The second PBNG idea that impacts every type of museum and every type of museum designer is the RFP (Request For Proposals) process.  If ever there was an overly onerous procedure designed to ostensibly help museums separate the wheat from the chaff, the RFP process is it.  It is so often unfair and unrealistic to proposers that a selection process involving throwing darts at a grid of names seems brilliant by comparison.

So now that I've outlined how popular, but not good, some types of exhibits and RFP processes can be, what suggestions for improvements or substitutes can I offer?

By happy coincidence, I will be speaking at sessions during the upcoming AAM (American Alliance of Museums) Annual Meeting and the ACM (Association of Children's Museums) InterActivity Conference that will be addressing both these PBNG topics head-on.

First up, in Atlanta The Museum Group will be hosting a series of Conversations on a range of interesting topics.  I'll be part of the Conversation entitled, "Writing and Responding to RFPs: The Dance Everyone Can Do Better" which will take place at the Glenn Hotel on Monday, April 27th from 2:00 - 3:15 p.m.  Hope to see you there!

Then in Indianapolis, during ACM's InterActivity, I'll be part of a fun session called "Material Matters: Thoughtful Choices for High-Impact Visitor Engagement" in Marriott Ballroom 10 on Wednesday, May 13th starting at 3:00 p.m.

I'll be recapping the action at both conferences, so follow along on my Twitter feed @museum_exhibits and on my POW! Facebook page. 

If you'd like to schedule some time to chat about working together on new projects, or just to catch up over a drink during either conference, please drop me an email so we can compare calendars!


Last, but not least, I'll be giving away FREE STUFF! --- copies of some great research and exhibit journals and publications I've written for recently.  So look for me in Atlanta or Indy and ask for your free museum swag (while supplies last!)

Don't miss out on any ExhibiTricks posts! It's easy to get updates via email or your favorite news reader. Just click the "Sign up for Free ExhibiTricks Blog Updates" link on the upper right side of the blog.

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ReWind: Grocery Store Exhibits?

I've spent this week in beautiful Knoxville conducting community input groups for The MUSE, an emerging museum here.  Even though we weren't soliciting specific exhibit ideas at this stage, people couldn't help share their excitement for exhibit areas they had seen at other museums around the country.

Inevitably (perhaps) when the discussion turned to young children, and children's museums, the old exhibit warhorse of the kid-sized grocery store reared its head.  So I thought now would be a good time to re-post the reasons why I dislike grocery store exhibits so, in a screed entitled:
 

"NOT Another Grocery Store Exhibit!"

At the end of a recent conference presentation, I threw a chunk or rhetorical "red meat" to the crowd by saying that I'd be quite happy if I never saw another kid-sized grocery store exhibit in a children's museum ever again. Given the raised eyebrows and open-mouthed stares from many in the audience I thought I'd share the top five reasons why I dislike grocery store exhibits:

1) Grocery store exhibits are the anthithesis of "green design."
Dumping a truckload (literally!) of fake plastic produce and grocery items onto shelves and into bins sets a tremendously bad example for sustainable exhibit design practice.

2) Grocery store exhibits are unfair to museum floor staff and volunteers.
These galleries might more accurately be called "entropy exhibits" since the main activity for young visitors seems to be to madly rush about pulling every facsimile grocery store item off the shelves, shoving them into the miniature shopping carts or onto the phony checkout conveyor and then leaving. The poor floor staff and volunteers assigned to this area then, Sisyphus-like,
engage in resorting the mess left behind again and again as new visitors enter the mini store.

3) Grocery store exhibits are just creatively lazy.
When I visit a museum with one of these areas, I instinctively think, "well, they must have run out of good exhibit ideas." Despite all the high-minded rationalizations --- "the kids are learning about food groups" or "our grocery store shows visitors where milk and tomatoes actually come from..." I say if that was really what you wanted to get visitors thinking about, there are only about a dozen more entertaining and interesting ways to address those particular topics in an exhibition format than riding the tired mini grocery store warhorse once again. (Although if food groups or farm to store topics were high on your exhibit"wish list" to begin with, I'm not sure I'd want to visit with my kids in the first place.)

4) Grocery store exhibits send at least as many unintended messages as intended messages.
I'd really rather not send the message that it's alright to tear up an exhibit area and make a mess and then leave it to other people to clean up, or that shopping for food is some sort of wacky leisure activity instead of a necessity. If we really thought carefully about the ideas that kids are leaving grocery store exhibits with instead of blithely, and automatically, assuming that frenetic activity in an exhibition area equals "fun" or "learning" we might try out some different ideas.

5) Grocery store exhibits are the worst sort of craven fundraising ploys.
One of the most common reasons I hear directors defend their choice of a kid-sized grocery store exhibit is "We can easily get a sponsor for this." Believe me, after 27 years in the museum business, I understand the need to fundraise, but are you trying to create unique, amazing exhibit spaces, or just sell chunks of museum real estate?

Unfortunately most museum "sacred cows" come from just the sort of "well this is the way we've always done things" or "I've heard it works amazingly well at Museum X" sort of thinking.

What do you think? Do you have some of your own favorite museum "sacred cows" you'd like to throw on the fire? Let us know in the "Comments" section below.

Don't miss out on any ExhibiTricks posts! It's easy to get updates via email or your favorite news reader. Just click the "Sign up for Free ExhibiTricks Blog Updates" link on the upper right side of the blog.

P.S. If you receive ExhibiTricks via email (or Facebook or LinkedIn) you will need to click HERE to go to the main ExhibiTricks page to make comments or view multimedia features (like videos!)

InterActivity 2010 and tweaking a museum "Sacred Cow"

I'm off to St. Paul for the Association of Children's Museums (ACM) InterActivity Conference.  While I'm there I'll be connecting with old and new friends, and presenting during the Emerging Museums Pre-Conference event, and co-hosting an evening Pecha Kucha event with Peter Exley.

If you'll be in St. Paul, please say hello.  If you can't be in St. Paul, I hope to be blogging and tweeting (#IA2010) so stay tuned!

In the meantime, I thought I'd tweak one of the Children Museum world's sacred cows --- The Grocery Store exhibit, by adapting one of my favorite posts below.  Enjoy!

No More Grocery Store Exhibits!

Recently, I threw a chunk or rhetorical "red meat" to a crowd I was speaking with by saying that I'd be quite happy if I never saw another kid-sized grocery store exhibit in a children's museum ever again. Given the raised eyebrows and open-mouthed stares from many in the audience I thought I'd share the top five reasons why I dislike grocery store exhibits:

1) Grocery store exhibits are the anthithesis of "green design."
Dumping a truckload (literally!) of fake plastic produce and grocery items onto shelves and into bins sets a tremendously bad example for sustainable exhibit design practice.

2) Grocery store exhibits are unfair to museum floor staff and volunteers.
These galleries might more accurately be called "entropy exhibits" since the main activity for young visitors seems to be to madly rush about pulling every facsimile grocery store item off the shelves, shoving them into the miniature shopping carts or onto the phony checkout conveyor and then leaving. The poor floor staff and volunteers assigned to this area then, Sisyphus-like,
engage in resorting the mess left behind again and again as new visitors enter the mini store.

3) Grocery store exhibits are just creatively lazy.
When I visit a museum with one of these areas, I instinctively think, "well, they must have run out of good exhibit ideas." Despite all the high-minded rationalizations --- "the kids are learning about food groups" or "our grocery store shows visitors where milk and tomatoes actually come from..." I say if that was really what you wanted to get visitors thinking about, there are only about a dozen more entertaining and interesting ways to address those particular topics in an exhibition format than riding the tired mini grocery store warhorse once again. (Although if food groups or farm to store topics were high on your exhibit"wish list" to begin with, I'm not sure I'd want to visit with my kids in the first place.)

4) Grocery store exhibits send at least as many unintended messages as intended messages.
I'd really rather not send the message that it's alright to tear up an exhibit area and make a mess and then leave it to other people to clean up, or that shopping for food is some sort of wacky leisure activity instead of a necessity. If we really thought carefully about the ideas that kids are leaving grocery store exhibits with instead of blithely, and automatically, assuming that frenetic activity in an exhibition area equals "fun" or "learning" we might try out some different ideas.

5) Grocery store exhibits are the worst sort of craven fundraising ploys.
One of the most common reasons I hear directors defend their choice of a kid-sized grocery store exhibit is "We can easily get a sponsor for this." Believe me, after nearly 30 years in the museum business, I understand the need to fundraise, but are you trying to create unique, amazing exhibit spaces, or just sell chunks of museum real estate?

Unfortunately most museum "sacred cows" come from just the sort of "well this is the way we've always done things" or "I've heard it works amazingly well at Museum X" sort of thinking.

What do you think? Do you have some of your own favorite museum "sacred cows" you'd like to throw on the fire? Let us know in the "Comments" section below.

Don't miss out on any ExhibiTricks posts! It's easy to get updates via email or your favorite news reader. Just click the "Free Updates" link on the right side of the blog. P.S. If you receive ExhibiTricks via email (or Facebook or LinkedIn) you will need to click HERE to go to the main ExhibiTricks page to make comments or view multimedia features (like videos!)

Not Another Grocery Store Exhibit!

I was very fortunate to be able to give a presentation on exhibition development and exhibits resources during the Emerging Museums Pre-Conference during the recent ACM (Association of Children's Museums) meeting in Philadelphia.

We had lots of fun at the Pre-Conference discussing unusual places to find exhibits resources , making prototypes, and even blowing stuff up in a museum MacGyver moment (really!) but I ran out of time before I could slice up a few "Museum Sacred Cows" related to museum exhibits.

But before I finished my talk, I threw a chunk or rhetorical "red meat" to the crowd by saying that I'd be quite happy if I never saw another kid-sized grocery store exhibit in a children's museum ever again. Given the raised eyebrows and open-mouthed stares from many in the audience I thought I'd share the top five reasons why I dislike grocery store exhibits:

1) Grocery store exhibits are the anthithesis of "green design."
Dumping a truckload (literally!) of fake plastic produce and grocery items onto shelves and into bins sets a tremendously bad example for sustainable exhibit design practice.

2) Grocery store exhibits are unfair to museum floor staff and volunteers.
These galleries might more accurately be called "entropy exhibits" since the main activity for young visitors seems to be to madly rush about pulling every facsimile grocery store item off the shelves, shoving them into the miniature shopping carts or onto the phony checkout conveyor and then leaving. The poor floor staff and volunteers assigned to this area then, Sisyphus-like,
engage in resorting the mess left behind again and again as new visitors enter the mini store.

3) Grocery store exhibits are just creatively lazy.
When I visit a museum with one of these areas, I instinctively think, "well, they must have run out of good exhibit ideas." Despite all the high-minded rationalizations --- "the kids are learning about food groups" or "our grocery store shows visitors where milk and tomatoes actually come from..." I say if that was really what you wanted to get visitors thinking about, there are only about a dozen more entertaining and interesting ways to address those particular topics in an exhibition format than riding the tired mini grocery store warhorse once again. (Although if food groups or farm to store topics were high on your exhibit"wish list" to begin with, I'm not sure I'd want to visit with my kids in the first place.)

4) Grocery store exhibits send at least as many unintended messages as intended messages.
I'd really rather not send the message that it's alright to tear up an exhibit area and make a mess and then leave it to other people to clean up, or that shopping for food is some sort of wacky leisure activity instead of a necessity. If we really thought carefully about the ideas that kids are leaving grocery store exhibits with instead of blithely, and automatically, assuming that frenetic activity in an exhibition area equals "fun" or "learning" we might try out some different ideas.

5) Grocery store exhibits are the worst sort of craven fundraising ploys.
One of the most common reasons I hear directors defend their choice of a kid-sized grocery store exhibit is "We can easily get a sponsor for this." Believe me, after 27 years in the museum business, I understand the need to fundraise, but are you trying to create unique, amazing exhibit spaces, or just sell chunks of museum real estate?

Unfortunately most museum "sacred cows" come from just the sort of "well this is the way we've always done things" or "I've heard it works amazingly well at Museum X" sort of thinking.

What do you think? Do you have some of your own favorite museum "sacred cows" you'd like to throw on the fire? Let us know in the "Comments" section below.


Don't miss out on any ExhibiTricks posts! It's easy to get updates via email or your favorite news reader. Just click the "Free Updates" link on the right side of the blog.

P.S. If you receive ExhibiTricks via email you will need to click HERE to go to the main ExhibiTricks page to make comments or view multimedia features (like movies!)

Making a "Little Sky" in Big Sky Country

I've just returned from beautiful Helena, Montana where I've been working with the fine folks from ExplorationWorks! (an emerging museum of science and culture) set to open later this Fall of 2007.

Aside from their wonderful community-built "green" building next to the cool Montana-themed Great Northern Carousel downtown, we've been working together over the past few visits to help ExplorationWorks find its unique voice, rather than just replicating things they've seen in other museums.

RANT BEGINS HERE

Which brings me to the topic of perennial favorite exhibit themes for start up museums like "grocery stores" or "mini hospitals." As I've said before, I'd be quite happy never to see another "grocery store" exhibit inside a museum! It's not that I have any problem with these "exhibit chestnuts" per se, but rather the idea that having a mini grocery store is a substitute for doing the real hard and creative work of finding your own "institutional voice." I realize it may be tempting to get the local grocery chain to donate money to outfit a space with kid-sized baskets and bins of plastic fake food, and their logo plastered all over everything (naturally!) but is that really the best possible use of your valuable exhibit space? Personally I'd say you've just created an "entropy exhibit" rather than a grocery store exhibit.

And, don't get me started, on all the amazing learning about nutrition, "cultural diversity" ("we have plastic ethnic food in our store") and the like, that's supposed to occur in these spaces. Little kids like to take things out of containers and pile them up or put them into other containers. PERIOD. I have a toybox in my living room that my kids use for this purpose, but I wouldn't call it an exhibit!

RANT ENDS HERE

But, getting back to our friends in Helena...I almost had an existential exhibit developer crisis when Suzanne Wilcox, the Director at ExWorks said she wanted to change some things around in our initial design for their Early Childhood Gallery (called "Little Sky Country") and include a mini Post Office and set of stores. HORRORS! Was I going to be forced to give up my strongly held beliefs in the name of making a living? Fortunately not, and I think the resolution we came to in Montana could be useful for other museums considering mini "anythings" in the exhibit galleries.

Mostly we realized that the specific "wrapper" for different exhibit components was not as important as promoting a flexible design architecture that could support the content and desired visitor behaviors such as role-playing, sorting, decision-making, etc. So rather than trying to create a miniature urban "mini Main Street" in the midst of a nature-themed early childhood space, we created a single flexible structure with a Foresty facade whose signage and "props" could be changed and experimented with. (A few initial ideas include "Ma Nature's Cafe" to explore what animals eat, and "The Nest Depot" to discover what sorts of materials animals use to build their homes.)

I'm really excited about what POW! (in collaboration with DCM Fabrication in Brooklyn) has in the "works" for the big ExplorationWorks grand opening of Little Sky Country in late Fall 2007!